Strengthening Brand America

Bridging the gap between global perception and
reality through effective place branding.

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Expert Interview

Expert Advice On Place Branding

An investment in knowledge pays the best interest. Quote attributed to: Benjamin Franklin There are a number of ways this website provides to increase your knowledge about place branding.  Two of the best are: Read The Expert Interviews Listen To The Podcasts With Economic Development Leaders I encourage you to take advantage of everything available […]

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Impact Of Home Ownership In Achieving The American Dream

If I were asked to name the chief benefit of the house, I should say: the house shelters daydreaming, the house protects the dreamer, the house allows one to dream in peace.” Quote attributed to: Gaston Bachelard An Analysis of American Dream Composite Index Data (calendar 2013 – 2015) The American Dream Composite Index (ADCI) […]

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Where is the American Dream Easiest to Achieve?

Brand America's promise is life, liberty and the pursuit of happiness. But, the ability to realize the American Dream may depend on where you live. Xavier University has created a unique and robust statistical measure that quantifies the American Dream. These data form the basis for The Burghard Group’s annual American Dream States and Cities Report. This new Gold Standard designation identifies the few locations where a unique combination of assets, infrastructure, public policies and programs makes it easier for residents to achieve their American Dream.

Do you live in an American Dream State or City?

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