Archive for April 2015

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Just Published: Place Brand Observer Interview

Thursday, April 30th, 2015

The Strengthening Brand America Project Featured In A Global Publication The Place Brand Observer is a publication focused on helping place marketers and elected officials around the world better understand how to find the fine balance between aggressive competition and mutually beneficial collaboration.  The Place Brand Observer’s mission is to look out for inspiring ideas, […]

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The Secret To Success – It Is All About YOU

Monday, April 27th, 2015

Fortune Favors The Prepared Mind  Quote attributed to Louis Pasteur One of the important things I learned in my professional career is that success comes to the prepared. Certainly there is an element of luck involved, after all your skills must be required and seen by managers making staffing decisions. But, you can’t control the […]

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How Do You Know In Advance If Your Ad Is Worth Running?

Wednesday, April 22nd, 2015

I know half my advertising is wasted – I just don’t know which half. Quote attributed to: John Wanamaker       I make a habit of reviewing reader interest in the blog posts I publish on my Strengthening Brand America website. Four of the most popular deal with the subject of what a good […]

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Jobs And The American Dream

Sunday, April 19th, 2015

Don’t get too caught up in making money or having a job, get excited about the fact that you can design your life. Quote attributed to: Darren L. Johnson   Does Job Growth Translate To Achieving The American Dream? I read a post by one of my favorite bloggers (Bill McMeekin) entitled “10 States With […]

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Telling Ain’t Selling

Wednesday, April 8th, 2015

Most people think selling is the same as talking.  But, the most effective salespeople know that listening is the most important part of their job. Quote attributed to: Roy Bartell     One of the biggest mistakes I see economic development professionals make is spending too much time talking to potential capital investors and too little […]

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