Archive for August 2015

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David Gilford Talks About The Future Of ED – 40 Under 40 Winner

Sunday, August 30th, 2015

David Gilford is Vice President of the New York City Economic Development Corporation, the City’s primary engine for economic growth. As Director of Urban Innovation & Sustainability, David oversees programs that support the infrastructure, energy, smart cities and clean technology sectors, including developing the Urban Future Lab incubator and the RISE : NYC resiliency technologies […]

Logic and Emotion in Video Marketing

Wednesday, August 26th, 2015

Hope Daley is the Executive Producer and owner of Guerrilla Media, a video production company in Naples Florida.  I have been reading Hope’s blog for awhile now and am impressed with the amount of quality information she shares.  Hope provides insights and case studies on how to use video effectively in promotion. I believe that video blogging […]

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Interview With Jose Filipe Torres CEO Bloom Consulting

Sunday, August 23rd, 2015

Jose Filipe Torres is the CEO and founding partner of Bloom Consulting.  I have been following and reporting on Bloom Consulting’s Country Brand Ranking for several years.  It is one of the global index reports that Brand America actually ranks well in.  Jose started his career as a designer and was the senior creative at […]

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The Musts Of Social Media For Economic Development

Tuesday, August 11th, 2015

Social media, which is essentially the means of using technology to share information and ideas with friends, family, and colleagues, is far from a new phenomenon, yet it continues to rise in popularity and stature. In fact, the rise in social media, from blogs, forums, content-sharing websites, and social networks to online gaming, podcasts, business […]

What You Need To Know About Effective Print Advertising

Sunday, August 9th, 2015

Half the money I spend on advertising is wasted; the trouble is I don’t know which half. Quotation attributed to: John Wanamaker Most Print Promotion Fails Because It Violates One Or More Of These Criteria I have always been amazed at the amount of lousy print promotion in the market place.  This is promotion created […]

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American Dream – RNC Debate

Friday, August 7th, 2015

I was struck and disappointed by the lack of discussion in the RNC debate about the American Dream.  It is true the candidates spoke about topics that can impact resident attainment of their American Dream, but there was little overt connection between their proposed actions and the American Dream. For example, any action on turbocharging the […]

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