Tuesday, May 25th, 2010
Let me set the stage in case you are unaware of the events. This is certainly not intended to be a definitive accounting of the pros and cons of Arizona’s new immigration law. It is simply intended to provide some background for context. Arizona passes a law (SB 1070) to address the challenges of illegal […]
Category Place Brand Building, Strategy | Tags:
Sunday, May 23rd, 2010
“What’s the buzz tell me what’s a-happening.” Apostles, Jesus Christ Superstar Soundtrack Tim Rice and Andrew Lloyd Webber’s musical Jesus Christ Superstar has always been a personal favorite of mine. I can remember when I bought the album in 1970. It is not surprising then that the lyrics were running through my mind as I […]
Category Promotion, Social Media | Tags:
Sunday, May 16th, 2010
The last post on making sense of social media generated a lot of interest. What I found most rewarding were the emails that said the post made the reader think differently about social media. I am continuing the discussion for two reasons. First, there is a lot of learning about effective word-of-mouth or viral marketing […]
Category Promotion, Social Media | Tags:
Monday, May 10th, 2010
“Fixing problems is the most powerful marketing you can do.” … Andy Sernovitz The topic of social media has been on my radar screen recently. In part because of questions I have been reading in the LinkedIn Groups I belong to. And, because of some questions I have been getting from business managers who are trying […]
Category Promotion, Social Media | Tags:
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