Thursday, July 29th, 2010
Have you ever wondered why certain products command “loyalty beyond reason”? Why do some people obsess about a product and become so emotionally invested that all other solutions become a distant and unacceptable second best? And most important, what can you do to create this kind of passionate loyalty? The real question is – “How […]
Category Place Brand Building | Tags:
Monday, July 26th, 2010
I was skimming through a copy of Game Changer authored by A.G. Lafley (my former Chairman and CEO of Procter and Gamble) and Ram Charan. During my career at P&G, I was blessed with several visionary leaders to learn from – John Smale (1981-1990), Ed Artz (1990-1995), John Pepper (1995-1999), Durk Jager (1999-2000), A.G. Lafley […]
Sunday, July 18th, 2010
Operating budgets for economic development are getting even tighter as increased demand is placed on declining municipality and state tax revenues. As a consequence, economic development organizations are being asked to do even more with less. In light of concerns over the current slow rate of economic recovery, it doesn’t appear this situation is going […]
Category Strategy | Tags:
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