Thursday, June 18th, 2015
Alan Tio is currently Senior VP for the Northeast Indiana Regional Partnership. In his role, Alan leads teams involved in business development, marketing and regional initiatives. His focus is strengthening Brand Indiana. Prior to this assignment, Alan was President of the Whitley County Economic Development Group. I had an opportunity to get to know Alan […]
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Category Leadership | Tags: Tags: #BrandAmerica, #CityBranding, #NationBranding, 40 Under 40, ADCI, advertisement, advertising, American Dream, American Dream Composite Index, an american dream, bloom consulting, brand, Brand America, brand identity, brand management, brand marketing, brand personality, brand strategy, branding, branding a city, branding definition, branding strategies, city brand, city brands, community economic development, crowd sourcing, DCI, Detroit, develop a brand, economic development, economic development definition, economics of development, emotion in decision-making, Forbes, IEDC, importance of branding, intuition, lead conversion, lead management, Leadership, leading up, local economic development, location analysis, location consultants, logo & branding, marcellus, market research, marketing branding, nation brand, nation brand report, nation branding, rising stars,
Thursday, June 11th, 2015
According to the recently published 2014/15 Bloom Consulting Country Brand Ranking Report, the United States is. “For the fourth consecutive year, the United States of America tops Bloom Consulting’s Country Brand Ranking © 2014-2015 Trade Edition. The country’s dominance in terms of FDI, along with the effectiveness of its IPA strategy (as measured by its […]
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Category Image, Measures | Tags: Tags: #BrandAmerica, #CityBranding, #NationBranding, 40 Under 40, ADCI, advertisement, advertising, American Dream, American Dream Composite Index, an american dream, bloom consulting, brand, Brand America, brand identity, brand management, brand marketing, brand personality, brand strategy, branding, branding a city, branding definition, branding strategies, city brand, city brands, community economic development, crowd sourcing, DCI, Detroit, develop a brand, economic development, economic development definition, economics of development, emotion in decision-making, Forbes, IEDC, importance of branding, intuition, lead conversion, lead management, Leadership, leading up, local economic development, location analysis, location consultants, logo & branding, marcellus, market research, marketing branding, nation brand, nation brand report, nation branding, rising stars,
Tuesday, June 9th, 2015
Each year with the help of Xavier University I publish two annual rankings. The first is the American Dream States Report, and the second is the American Dream Cities Report. Both are based on resident sentiment regarding the degree to which they are achieving their American Dream. The data I use is from a robust […]
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Category Measures | Tags: Tags: #BrandAmerica, #CityBranding, #NationBranding, 40 Under 40, ADCI, advertisement, advertising, American Dream, American Dream Composite Index, an american dream, brand, Brand America, brand identity, brand management, brand marketing, brand personality, brand strategy, branding, branding a city, branding definition, branding strategies, city brand, city brands, community economic development, crowd sourcing, DCI, Detroit, develop a brand, economic development, economic development definition, economics of development, emotion in decision-making, Forbes, IEDC, importance of branding, intuition, lead conversion, lead management, Leadership, leading up, local economic development, location analysis, location consultants, logo & branding, marcellus, market research, marketing branding, nation brand, nation branding, rising stars,
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