Sunday, July 31st, 2016
I say to you today, my friends, so even though we face the difficulties of today and tomorrow, I still have a dream. It is deeply rooted in the American Dream. quote attributed to Martin Luther King Jr. An Analysis of American Dream Composite Index Data (calendar 2013 – 2015) The American Dream Composite Index […]
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Category Measures | Tags: Tags: #BrandAmerica, #CityBranding, #NationBranding, 40 Under 40, ADCI, advertisement, advertising, American Dream, American Dream Composite Index, an american dream, bloom consulting, brand, Brand America, brand identity, brand management, brand marketing, brand personality, brand strategy, branding, branding a city, branding definition, branding strategies, city brand, city brands, community economic development, conflict management, consumption, crowd sourcing, DCI, Detroit, develop a brand, economic development, economic development definition, economics of development, emotion in decision-making, Facebook, Forbes, fuel price, how to manage conflict, how to resolve conflict, how to use social media, IEDC, importance of branding, intuition, Jose Torres, lead conversion, lead management, Leadership, leading up, local economic development, location analysis, location consultants, logo & branding, marcellus, market research, marketing branding, nation brand, nation brand report, nation branding, personal branding, self branding, Social Media, twitter,
Sunday, July 24th, 2016
A dream doesn’t become a reality through magic; it takes sweat, determination and hard work. Quote attributed to Colin Powell An Analysis of American Dream Composite Index Data (calendar 2013 – 2015) The American Dream Composite Index (ADCI) study is “a unique and robust measure of American sentiment”. The study is conducted monthly by […]
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Category Measures | Tags: Tags: #BrandAmerica, #CityBranding, #NationBranding, 40 Under 40, ADCI, advertisement, advertising, American Dream, American Dream Composite Index, an american dream, bloom consulting, brand, Brand America, brand identity, brand management, brand marketing, brand personality, brand strategy, branding, branding a city, branding definition, branding strategies, city brand, city brands, community economic development, conflict management, consumption, crowd sourcing, DCI, Detroit, develop a brand, economic development, economic development definition, economics of development, emotion in decision-making, Facebook, Forbes, fuel price, how to manage conflict, how to resolve conflict, how to use social media, IEDC, importance of branding, intuition, Jose Torres, lead conversion, lead management, Leadership, leading up, local economic development, location analysis, location consultants, logo & branding, marcellus, market research, marketing branding, nation brand, nation brand report, nation branding, personal branding, self branding, Social Media, twitter,
Friday, July 22nd, 2016
Figures often beguile me, particularly when I have the arranging of them myself; in which case the remark attributed to Disraeli would often apply with justice and force: “There are three kinds of lies: lies, damned lies and statistics.” Quote attributed to: Mark Twain’s Own Autobiography – The Chapters from the North American Review A […]
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Category Measures | Tags: Tags: #BrandAmerica, #CityBranding, #NationBranding, 40 Under 40, ADCI, advertisement, advertising, American Dream, American Dream Composite Index, an american dream, bloom consulting, brand, Brand America, brand identity, brand management, brand marketing, brand personality, brand strategy, branding, branding a city, branding definition, branding strategies, Brexit, budget control, budget management, city brand, city brands, community economic development, conflict management, consumption, crowd sourcing, DCI, Detroit, develop a brand, economic development, economic development definition, economics of development, emotion in decision-making, factor analysis, Forbes, fuel price, how to manage conflict, how to resolve conflict, IEDC, importance of branding, intuition, Jose Torres, lead conversion, lead management, Leadership, leading up, local economic development, location analysis, location consultants, logo & branding, marcellus, market research, marketing branding, media bias, nation brand, nation brand report, nation branding, personal branding, public relations, regression analysis,
Wednesday, June 29th, 2016
If Not Us, Who? If Not Now When? quote attributed to John F. Kennedy I have been keeping an eye on the expert assessment of the impact Brexit may have on Brand America. As you’d expect, the initial focus has been on the economic and trade impact the vote might have on the United States. […]
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Category Leadership | Tags: Tags: #BrandAmerica, #CityBranding, #NationBranding, 40 Under 40, ADCI, advertisement, advertising, American Dream, American Dream Composite Index, an american dream, bloom consulting, brand, Brand America, brand identity, brand management, brand marketing, brand personality, brand strategy, branding, branding a city, branding definition, branding strategies, Brexit, budget control, budget management, city brand, city brands, community economic development, conflict management, consumption, crowd sourcing, DCI, Detroit, develop a brand, economic development, economic development definition, economics of development, emotion in decision-making, Forbes, fuel price, how to manage conflict, how to resolve conflict, IEDC, importance of branding, intuition, Jose Torres, lead conversion, lead management, Leadership, leading up, local economic development, location analysis, location consultants, logo & branding, marcellus, market research, marketing branding, media bias, nation brand, nation brand report, nation branding, personal branding, public relations,
Tuesday, June 14th, 2016
My dream is of a place and a time where America will once again be seen as the last best hope of earth. Quote attributed to Abraham Lincoln The American Dream is something many people talk about authoritatively, but few actually know what it is. The Media compounds this lack of understanding by being all over […]
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Category Place Brand Building | Tags: Tags: #BrandAmerica, #CityBranding, #NationBranding, 40 Under 40, ADCI, advertisement, advertising, American Dream, American Dream Composite Index, an american dream, bloom consulting, brand, Brand America, brand identity, brand management, brand marketing, brand personality, brand strategy, branding, branding a city, branding definition, branding strategies, budget control, budget management, city brand, city brands, community economic development, conflict management, consumption, crowd sourcing, DCI, Detroit, develop a brand, economic development, economic development definition, economics of development, emotion in decision-making, Forbes, fuel price, how to manage conflict, how to resolve conflict, IEDC, importance of branding, intuition, Jose Torres, lead conversion, lead management, Leadership, leading up, local economic development, location analysis, location consultants, logo & branding, marcellus, market research, marketing branding, media bias, nation brand, nation brand report, nation branding, personal branding, public relations, reduce spending, self branding,
Thursday, June 9th, 2016
Where you are today is the sum of every choice you have ever made. If you don’t like where you are, start making different choices. I recently participated in an interesting discussion with an elected official on the best way to control rising budget expenditures. My position was to adopt a zero-based budget approach and […]
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Category FDI | Tags: Tags: #BrandAmerica, #CityBranding, #NationBranding, 40 Under 40, ADCI, advertisement, advertising, American Dream, American Dream Composite Index, an american dream, bloom consulting, brand, Brand America, brand identity, brand management, brand marketing, brand personality, brand strategy, branding, branding a city, branding definition, branding strategies, budget control, budget management, city brand, city brands, community economic development, conflict management, consumption, crowd sourcing, DCI, Detroit, develop a brand, economic development, economic development definition, economics of development, emotion in decision-making, Forbes, fuel price, how to manage conflict, how to resolve conflict, IEDC, importance of branding, intuition, Jose Torres, lead conversion, lead management, Leadership, leading up, local economic development, location analysis, location consultants, logo & branding, marcellus, market research, marketing branding, media bias, nation brand, nation brand report, nation branding, personal branding, public relations, reduce spending, self branding,
Thursday, May 5th, 2016
The function of the press in society is to inform, but its role in society is to make money. Quotation attributed to: A.J. Liebling Research Background My personal hypothesis is the Media has become part of the problem in the U.S.. Rather than providing unbiased reporting of the news, the Media increasingly creates the news. In […]
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Category FDI | Tags: Tags: #BrandAmerica, #CityBranding, #NationBranding, 40 Under 40, ADCI, advertisement, advertising, American Dream, American Dream Composite Index, an american dream, bloom consulting, brand, Brand America, brand identity, brand management, brand marketing, brand personality, brand strategy, branding, branding a city, branding definition, branding strategies, city brand, city brands, community economic development, conflict management, consumption, crowd sourcing, DCI, Detroit, develop a brand, economic development, economic development definition, economics of development, emotion in decision-making, Forbes, fuel price, how to manage conflict, how to resolve conflict, IEDC, importance of branding, intuition, Jose Torres, lead conversion, lead management, Leadership, leading up, local economic development, location analysis, location consultants, logo & branding, marcellus, market research, marketing branding, media bias, nation brand, nation brand report, nation branding, personal branding, public relations, self branding,
Wednesday, April 27th, 2016
We do not have a choice on whether we do social media, the question is how well we do it. Quote attributed to: Erik Qualman While we consider social media platforms like Facebook and Twitter to be unique and new, the reality behind it all, is that these websites are merely an evolution of discussion […]
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Category Promotion | Tags: Tags: #BrandAmerica, #CityBranding, #NationBranding, 40 Under 40, ADCI, advertisement, advertising, American Dream, American Dream Composite Index, an american dream, bloom consulting, brand, Brand America, brand identity, brand management, brand marketing, brand personality, brand strategy, branding, branding a city, branding definition, branding strategies, city brand, city brands, community economic development, conflict management, consumption, crowd sourcing, DCI, Detroit, develop a brand, economic development, economic development definition, economics of development, emotion in decision-making, Facebook, Forbes, fuel price, how to manage conflict, how to resolve conflict, how to use social media, IEDC, importance of branding, intuition, Jose Torres, lead conversion, lead management, Leadership, leading up, local economic development, location analysis, location consultants, logo & branding, marcellus, market research, marketing branding, nation brand, nation brand report, nation branding, personal branding, self branding, Social Media, twitter,
Saturday, April 23rd, 2016
Creativity comes from a conflict of ideas. Quote attributed to: Donatella Versace Unfortunately in the practice of economic development conflict is inevitable. Addressing it is part of the job. Unfortunately, conflict makes many economic development professionals feel uncomfortable and (as a result) it is too often avoided. But, avoiding the problem doesn’t resolve it. In […]
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Category Leadership | Tags: Tags: #BrandAmerica, #CityBranding, #NationBranding, 40 Under 40, ADCI, advertisement, advertising, American Dream, American Dream Composite Index, an american dream, bloom consulting, brand, Brand America, brand identity, brand management, brand marketing, brand personality, brand strategy, branding, branding a city, branding definition, branding strategies, city brand, city brands, community economic development, conflict management, consumption, crowd sourcing, DCI, Detroit, develop a brand, economic development, economic development definition, economics of development, emotion in decision-making, Forbes, fuel price, how to manage conflict, how to resolve conflict, IEDC, importance of branding, intuition, Jose Torres, lead conversion, lead management, Leadership, leading up, local economic development, location analysis, location consultants, logo & branding, marcellus, market research, marketing branding, nation brand, nation brand report, nation branding, personal branding, self branding,
Sunday, March 27th, 2016
Make Your Life A Story Worth Telling First, let me make it clear I am not a Human Resource Manager or even an expert on the job interview process. My thoughts on the subject come from my years as a P&G executive. In that role, I conducted hundreds of both first interviews on campus and […]
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Category Image | Tags: Tags: #BrandAmerica, #CityBranding, #NationBranding, 40 Under 40, ADCI, advertisement, advertising, American Dream, American Dream Composite Index, an american dream, bloom consulting, brand, Brand America, brand identity, brand management, brand marketing, brand personality, brand strategy, branding, branding a city, branding definition, branding strategies, city brand, city brands, community economic development, consumption, crowd sourcing, DCI, Detroit, develop a brand, economic development, economic development definition, economics of development, emotion in decision-making, Forbes, fuel price, how to interview, IEDC, importance of branding, interviewing for a job, intuition, job interview, Jose Torres, lead conversion, lead management, Leadership, leading up, local economic development, location analysis, location consultants, logo & branding, marcellus, market research, marketing branding, nation brand, nation brand report, nation branding, personal branding, self branding,
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