Monday, March 26th, 2012
I have been fascinated with storytelling for a while now. The more I study the subject, the more convinced I am that structure matters and a good template can go a long way to helping you effectively tell your story. Don’t get me wrong; a boring story that is well structured is still a boring […]
Monday, February 27th, 2012
Setting a clear vision for what is possible is key to discontinuous performance. I have always had a personal need to be driven by a big, bold vision. At P&G, the vision of “Touching Lives, Improving Life” was powerfully motivating to my colleagues and me. Just the concept of my work contributing to changing the […]
Tuesday, February 23rd, 2010
“The purpose of a storyteller is not to tell you how to think, but to give you questions to think upon.” ― Brandon Sanderson, The Way of Kings The more I read about storytelling, the more fascinated I am on the use of this technique in place branding. I recently completed a book entitled “*Personality Not Included” […]
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