Thoughts On Florida’s New Logo
Sunday, February 3rd, 2013
You only have one opportunity to create a first impression. Your brand logo is its calling card. Often, the logo is the first introduction a person has to your brand. It is the rough equivalent of a business card. When I think of both logos and taglines, I think of them as a short hand […]
Category Place Brand Building, Promotion | Tags: Tags: Brand America, branding definition, branding strategies, economic development, emotion in decision-making, focus groups, IEDC, importance of branding, intuition, logo design, market research, marketing branding, persona, personal branding, place branding, strategic plan, tagline,
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